[ case study ]
Reset. — Branding & Website portfolio case study by Collectiv. Studio, Bristol
Mini brand kit, Momence-integrated website and launch email campaigns for a reformer and mat Pilates studio—calm, premium, and ready for opening day.
View here[ project gallery ]
[ overview ]
Reset. was created to be more than just a workout—a space to step away, slow down, and reconnect with your body. Inspired by the effortless energy of Australian Pilates studios, the brand blends dynamic movement with a modern, considered approach where strength, flow, and feeling good all come together. We built a mini brand kit, a website fully integrated with their Momence account, and on-brand email campaigns to support their launch in Nailsea, North Somerset.
[ challenge ]
Pilates studios can look interchangeable online. Reset. needed to capture that calm, premium feeling—dynamic classes with heat-infused reformer and mat work—without losing the warmth of a founder-led space. Everything had to feel considered from day one: brand, site, booking flow, and launch comms working as one system before the studio opened.
[ approach ]
We developed a minimalist brand kit and website around Reset.'s voice and visual direction—clean, monochrome, and confident. The site connects directly to Momence for class booking, intro bundles and founding memberships, with clear pathways for classes, pricing and pre-launch announcements. Launch email campaigns were designed in the same system so every touchpoint stayed on-brand from first announcement through to opening.
[ outcome ]
Reset. launched with a cohesive brand and a digital presence built for growth—integrated booking, intro offers, and campaign-ready email templates that carry the studio's energy consistently. The site is ready for members to book, explore classes, and feel the brand before they walk through the door.
[ related services ]
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